These days, it’s not enough to simply submit your resume to an open position and hope you get the call for an interview. The legal field is a highly competitive landscape, so if you want to get ahead, you need to market yourself on social media. Platforms like Facebook, Twitter and LinkedIn offer endless possibilities for projecting your skills and experience in the legal field, allowing you to connect with new people and open doors you never thought possible.
5 Social Media Steps to Advance Your Legal Career
Complete Your LinkedIn Profile
Complete profiles are 40 times more likely to receive career opportunities, according to LinkedIn. If your profile is currently incomplete, it’s time to fill in the blanks and really sell yourself. LinkedIn recommends including detailed information about your current job, past two positions, skills, education, industry, location, and uploading a professional quality headshot.
Connect with Other Industry Professionals
Use LinkedIn to search for professionals in your field and those working for Bay Area companies you’re interested in and send a connection request. Be sure to include a note introducing yourself and explaining why you want them to join your network. Follow industry leaders on Twitter to get on their radar and increase your chances of being noticed.
Share Relevant Content Regularly
Enhance your profile by frequently sharing content pertinent to the legal field on your social media pages and noting your thoughts on the matter. This shows potential employers that you’re actively engaged in the work and enthusiastic about what you do.
Make YouTube Videos
Create a buzz by uploading YouTube videos of yourself hard at work. This can be anything from a series of videos offering legal tips to the general public, to clips of you teaching a class or giving a presentation to a group. Be sure to share these videos through other platforms, such as your Facebook, LinkedIn, and Twitter pages.
Start a Blog
Transform yourself into a legal superstar by starting a legal blog. Write about topics you’re passionate about and ones that clearly demonstrate your expertise. Maximize exposure to these posts by promoting them on all your social media platforms. Use the “About” page on your blog to showcase your résumé and add credibility to your site.
Interested in legal positions in the Bay Area?
Contact ABA Search today to find an exciting new legal job in the Silicon Valley. Our skilled recruiters won’t stop working until we match you with a rewarding attorney, in-house counsel, paralegal, legal assistant, eDiscovery, contract attorney, compliance or project manager position.